What Your Website Says About Your Business

Conexus Exports · conexusexports.com

We studied conexusexports.com the way a potential client would. Below is what your website told us about your business. Correct anything that is wrong. Your corrections are the most valuable part of this exercise.

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Your name

1. Who you help

Your website says:

“Manufacturers who want to sell their products in new countries.”

Is that your target audience?

That’s right Not quite — I’d say:

2. What you offer

Your website says:

“Advice on expanding into international markets.”

Anything missing, or anything you'd drop? (The site says less here than your other two sites.)

That’s right Not quite — I’d say:

3. Where you work

Your website doesn’t say.

Our best guess: Canadian manufacturers, selling worldwide.

Where do your clients come from, and where do they sell?

That’s right Not quite — I’d say:

4. Why you (and not someone else)

What we noticed:

The About page hints at decades of international experience, including the Middle East — but the site never turns that into a clear claim.

In one sentence: why should a manufacturer choose you?

That’s right Not quite — I’d say:

5. What you want a visitor to do

What we noticed:

The site asks visitors to click “Get Started” and fill out a form. No phone number, no way to book a meeting.

What's the ONE thing you want an interested manufacturer to do?

That’s right Not quite — I’d say:

6. How a customer would find you

What we noticed:

The site is set up to be found by someone typing “export consultant Canada” or “international market expansion advisor” into Google.

What would your best customer actually type?

That’s right Not quite — I’d say:

7. Who you're compared to

Your website doesn’t say.

Who else do manufacturers turn to for this?

That’s right Not quite — I’d say:

Additional comments

Is there anything else you want to add — especially anything your website doesn’t say that it should?

One click — your answers come straight to us.

One page, one conversation. Your answers become the yardstick we measure the website against.